Choose New Name

Help Us Choose a New Name

Double-crested Cormorants with Common Terns at Jamaica Bay. Photo: Don Riepe
In March 2023, NYC Audubon’s board of directors voted to change the organization’s name by dropping “Audubon” and beginning the process of identifying a new name that better reflects our organizational values and our work.  

Over the coming months, we will embark on a robust process to select a new name that encapsulates who we are and what we do, and that is inclusive and welcoming to all New Yorkers. We value the input of everyone in our flock! We invite you to share your thoughts and ideas for a new name that represents the exciting future of our grassroots organization.


CONSIDERATIONS FOR OUR NEW NAME

  • Our mission focuses on conservation research programs that collect data to protect wild birds and their habitats, advocacy campaigns to make our city more sustainable for people and birds, and engagement efforts to instill a love of birds, nature, and conservation in all New Yorkers. Every facet of our work is important!
  • The name should be not in use by other organizations
  • We hope that the name signifies our geographic zone of work across the five boroughs of New York City
  • We’d like to avoid terms that may convey a lack of inclusion; for example, as many Audubon entities have done recently, we will likely no longer include a word like “Society”
  • We will likely not consider honorific or eponymous names (names that honor individual people)

NAME SELECTION PROCESS

We are eager for input from all of our members, volunteers, supporters, partners, and the larger community on a new name. We don’t yet have a timeline for reviewing submissions, but we will compile all suggestions and consider each one.

We look forward to together creating a new name that reflects our mission to protect the wild birds and habitat of New York City, improving the quality of life for ALL New Yorkers! Please subscribe to our eGret eNewsletter, follow us on social media @nycaudubon, and keep an eye on our homepage for updates on our name selection process.